1873.

The Colt army revolver hits the markets. A little company in Golden, Colorado, starts brewing its signature beverage. P.T. Barnum debuts The Greatest Show on Earth in NYC.

Barbed wire cuts its way across the west. Regular cable car service commences on Clay St. in the city by the Bay.

Ah, 1873, they don’t make them like that anymore.

Enter stage left, Jacob and Levi. A meeting in a saloon. Some discussion, a collaboration. A patent on copper-rivet-enforced denim work pants and pow. A new standard in wear for work and play is born.

Some think jeans are jeans. We disagree.

Sometimes classics can be improved.

The J. Peterman Denim 5-Pocket (No. J7212). Classic jean in 100% cotton denim. Custom distressed metal shank button with JP insignia. Straight, midrise fit. Button fly. Roughout suede leather J. Peterman debossed logo label at back right waist. Angled back belt loop. Western motif chainstitch detail at back pockets. Pockets reinforced with rivets. Imported.